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JIYUKOKUMINSHA CO.,LTD Bookmark

The Way of Tea as Cultural Literacy: Wisdom of Global Business Leaders

Rie Takeda

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Abstract

Omotenashi, the Japanese spirit of wholehearted hospitality, is admired by business people around the world, and it is the tea ceremony that embodies it.

Overseas, the tea ceremony is seen as synonymous with Japan.
Can you explain terms related to the tea ceremony, such as Sen no Rikyu, wabi-sabi, Omotesenke, and Urasenke?

In Europe and North America, people express their identity by talking about their own culture.

Learn the essentials of the tea ceremony from the author, a global tea ceremony master, share that knowledge confidently in the West, and move your business forward.

The tea ceremony is also a comprehensive traditional art, and studying it will deepen your understanding of related arts such as kado (flower arrangement) and Zen. This book offers a clear explanation of the tea ceremony, a single subject that opens the door to many areas of knowledge.

Master 500 years of tea ceremony history.

Author’s Information

Rie Takeda
President & CEO, Chazen Co., Ltd.
Chair, International Traditional Culture Association
Instructor of Japanese traditional culture and etiquette; licensed instructor (kyoju) of the Urasenke school of tea ceremony

A global tea ceremony master who teaches Japanese traditional culture, the tea ceremony, and Japanese etiquette to business people who want to absorb Japanese culture and spirit and succeed on the world stage. Born in Kagurazaka, Tokyo, as a third-generation Edokko (a true native of Tokyo).
After graduating from the Faculty of Literature at Aoyama Gakuin University, Takeda joined IBM Japan. Wishing to share the beauty of Japanese traditional culture, Takeda later left the company and founded Chazen Co., Ltd., opening tea rooms in Ginza and Asakusa that offer authentic yet approachable tea ceremony experiences.
With 40 years of tea ceremony practice and 25 years of teaching experience, Takeda introduces Japanese traditional culture to people from 30 countries each year and has taught more than 30,000 students in total.
Takeda performed a tea ceremony at an event marking the 50th anniversary of the accession of the Sultan of Brunei, and has earned the trust of prime ministers, embassies, government agencies, VIPs, and major listed companies, hosting numerous tea gatherings for them.
Business training programs based on the teachings of Sen no Rikyu have drawn attention from executives and been adopted for corporate training. Takeda also has an extensive track record of providing tea-ceremony-based education and cultural training at Harvard University and other institutions.

Series/Label Japanese Cultural Literacy
Released Date Aug 2021
Price ¥1,500
Size 127mm×188mm
Total Page Number 240 pages
Color Page Number 8 pages
ISBN 9784426127299
Genre Nonfiction / Humanities > All Nonfiction/Humanities
Visualization experience NO
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