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JIYUKOKUMINSHA CO.,LTD Bookmark

Calligraphy as Cultural Literacy: Impressing Global Business Leaders

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Abstract

Calligraphy knowledge that impresses the world, taught by a professional calligrapher.

Pick up a brush tomorrow and share your thoughts and aspirations with the world.

Calligraphy workshops are popular among visitors to Japan.
Gaining knowledge of calligraphy, a part of your own culture, can open the door to relationships around the world.

From questions that visitors to Japan often ask, such as “What kind of hair is the brush made from?”, “What is sumi ink made of?”, and “What is washi paper made from?”, to Japanese traditions such as kakizome (the first calligraphy of the New Year) and nengajo (New Year’s greeting cards), this book offers a wide-ranging introduction to the culture of calligraphy.

Following “Tea Ceremony as Essential Culture” (over 41,000 copies) and “Kimono as Essential Culture” (over 13,000 copies), this eagerly awaited third volume, “Calligraphy as Essential Culture,” will help you share your identity with the world.

Author’s Information

Kamari Maeda
Calligrapher / Presentation creator
Representative Director, Tsugumi (general incorporated association)
President & CEO, 〔固〕 Co., Ltd.

Graduated from the calligraphy program of the Faculty of Education at Tokyo Gakugei University.
Maeda has created many calligraphy works, including “Aim High” for SoftBank, “Kounotori” for JAXA (named after Japan’s space station cargo transporter), “Break Through” for the J.League (Japan’s professional soccer league), “Challenge” for Toyota, and “Enjoy Your Company” for CyberAgent. Maeda also gives live performances and holds solo exhibitions in Japan and abroad, including in New York, China, South Korea, Singapore, Thailand, the UK, Italy, Switzerland, France, and Belgium.
Maeda has also served as an outside director of a SoftBank Group company and as a certified in-house instructor at SoftBank.
After going independent, Maeda launched presentation schools across Japan and now gives lectures, training, and consulting at more than 200 companies and organizations a year, including 7-Eleven, McDonald’s, SoftBank, and Benesse. Maeda has published 14 business books, including “Shanai Purezen no Shiryo Sakuseijutsu” (Creating Materials for In-House Presentations), with total sales exceeding 450,000 copies.

Series/Label Japanese Cultural Literacy
Released Date Dec 2023
Price ¥1,650
Size 127mm×188mm
Total Page Number 320 pages
Color Page Number 8 pages
ISBN 9784426129439
Genre Nonfiction / Humanities > All Nonfiction/Humanities
Visualization experience NO
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