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THE 1ST STEP OF TOURISM
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Abstract
The fantastic and the most marketable management textbook series showcasing many various attractive case studies as well as the fundamental theories which has been supported by more than a half million students and business persons for under 10 years.
How does a tourism industry build profit mechanism and how does it appeal to the customers?
How is marketing involved in this mechanism?
✔ Tourism business in which you create new value
✔ Hotel Business
✔ Airline Business
✔ Railway Business
✔ Theme park Business
✔ Museum, Aquarium and zoo, Profitability and Publicness
✔ Business for attracting more visitors
✔ Development of existing resources in region
✔ Sustainable tourism
✔ Resort tourism
✔ Sport tourism
Author’s Information
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Series/Label | THE 1ST STEP Series |
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Released Date | Mar 2010 |
Price | ¥2,400 |
Size | 148mm×210mm |
Total Page Number | 268 pages |
Color Page Number | --- |
ISBN | 9784502674105 |
Genre | Business > Business/Management/Self-help |
Visualization experience | NO |