Abstract

Where should you look at the numbers for cash flow? What are the key points for spotting "fraud" inside and outside the company? Why do companies with top salespeople go bankrupt, but those with top accounting people survive? Even if startups are able to raise funds, why do many of them fail to turn a profit and then stall? Why are there so many accounting-related questions asked during IPO screening? This book is an introductory book on accounting for all managers, written by an author who provides advice to many companies and managers on accounting and finance, and explains "tips for money management and management to succeed in company management" tailored to the prerequisites of various presidents, without using detailed formulas, and with real examples that can be understood even without bookkeeping knowledge. It covers everything from basic knowledge common to all organizations to the most important points you need to know for each pattern of becoming a president, such as executives, managers, student entrepreneurs, entrepreneurs after retirement, and business succession. This book will help you understand the essence of accounting, which is essential for creating a strong management, and use it in management.

Author’s Information

Representative Director of Ryuso Co., Ltd.
Born in 1973. After graduating from the Department of Business Administration, Faculty of Economics, Gakushuin University, he worked in general management at several companies, including Avex, and as the accounting manager at Sunny Side Up, where he achieved a stock listing. He was then stationed in Shenzhen, China, before going independent. He currently provides employee training, consulting, lectures, and writing to improve profits, compliance, and corporate culture. His many books include "50 Habits Practiced by a Super Accounting Manager" (2014, Nikkei Publishing), "My Workplace is Dangerous! Ordinary People Who Turn to Fraud" (2016, Nikkei Publishing), "Real Management and Accounting Strategies of Companies That Will Never Go Bankrupt" (2020, Cross Media Publishing), and "The Super Basics: How to Study Money from a Professional Accountant" (2021, PHP Institute), among others.