Abstract

The most important thing in my life is one phrase my mother told me over and over again...

From a small takoyaki shop with a floor space with only 100sqf, the author developed a very popular restaurant that attracts 10,000 people from far away every year just by introducing people to it. He also won Japan's top prize in the annual ranking of business books in 2020. What is the "one" lesson he learned from his mother that is important in life?
This book is a growth story full of learning, youth, tears, and emotion. This is a full-length non-fiction book about mother and child, father and child, love, friendship, teacher and disciple, family, and the essence of work.
By reading this book, you can naturally raise your self-esteem. After reading this book, you will want to do something for someone else. This is the book that will make you feel warm, nostalgic, and kind.

Author’s Information

Representative Director of Human Resource Development Japan Co.
Born in Nakatsu City, Oita.
In 2001, he started his business by peddling takoyaki (octopus dumplings) in only 100sqf space .
Based on his own experiences, he has systematized his unique human resource development method, which is based on the concept of "making the current people top-notch, rather than attracting top-notch people.
He has gained overwhelming support from many young people as a new leader who conveys "how people should be," and his lectures have attracted a total of 450,000 people.
In 2016, he moved his base to Azabu, Tokyo, and is now an entrepreneur who not only writes, but also operates a number of other businesses, including Nagamatsu Juku, a school for fostering the next generation, publishing consulting, event hosting, video editing, and branding production.
In 2020, he sold a total of 650,000 copies of his books, that is "Your life is 90% determined by the way you speak", ranked first in the annual ranking of business books in 2020 (according to Nippan). In 2021, The book also won the "Special Award/Business Book that Supported Corona Damages" in the Readers' Choice Business Book Grand Prix 2021.
He is a popular author of many self-development books, which have sold over 2 million copies.