Abstract

"They don't follow my instructions," "I don't know if they're motivated," "I only praise them, so I can't give them strict warnings"... Are you worried about training young people?

The key to motivating young people is the leader's "way of communicating." A "communication professional" who has been involved in mentoring more than 10,000 Generation Z members at Meiji University and Waseda University, and teaches communication skills at more than 300 companies and government agencies, will introduce practical know-how that can be used from today.

It is often said that "young people are lethargic" and "unmotivated," but that is because leaders do not know how to motivate young people. This book is packed with "ways of communicating" to encourage the growth of young people and make them a valuable asset to the team, rather than simply "spoiling" or "kindness."

Author’s Information

Author, communications consultant, and visiting professor at Osaka University of Arts.

Worked on numerous TV commercials as a commercial planner and creative director at Hakuhodo Inc. Worked as a speechwriter for top politicians, government officials, and business leaders. Currently working to strengthen the "power of words" at numerous universities, elementary and junior high schools, companies, and government agencies.

Author of many books, including "A book that helps you get rid of the problems of not being able to think of words, not being able to organize your thoughts, and not being able to get your point across in five days" (Daiwa Publishing), "Are you using words that make people want to take action?" (Daiwa Shobo), "Dialogue skills that instantly capture people's hearts and get your opinions across" (Mikasa Shobo), "How to speak in a way that corners people, and how to speak in a way that puts them at ease" (Nikkei BP), and many more.