Abstract

The fantastic and the most marketable management textbook series showcasing many various attractive case studies as well as the fundamental theories which has been supported by more than a half million students and business persons for under 10 years.

These are the theories hidden behind those outstanding strategies!

✔ What is strategy?
✔ Fundamental strategy
✔ Strategy based on life cycle of products
✔ Strategy based on positioning in the market
✔ Resource based view
✔ Business system
✔ Business domain
✔ Growth strategy
✔ Social aspect of strategy
✔ Organization structure
✔ Organization culture

Author’s Information

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